Startups
Seed group for startups & market newcomers
Your companion to unlocking the APAC market
Cost-effective validation of your brand concepts in uncharted waters
The level of market knowledge required to make the call for market entry, including on competitive landscape, price sensitivity, and consumer demand, can be daunting. We provide brands with the opportunity to test for proof-of-concept with potential customers first, so that regardless of your final decision, it is one that is calculated and made with confidence.
Identify and know your target audience
Identification of your core and peripheral audiences is key in understanding your brand’s addressable market size and growth potential. We cross-examine demographic profiles with interest, adoption barriers, and willingness to purchase to help you pinpoint who your ideal customers are and know exactly how to speak to them.
Choose your hero products with confidence
Just because you’re new to the market doesn’t mean customers don’t already know your brand and product. We form seed groups with local early adopters to get an early glimpse into your strengths and weaknesses in the market. Set your brand up for success by giving your customers what you already know they’ll love.